“The San Jose Multicultural Artists Guild (SJMAG) is a diverse, professional, cross-cultural arts organization, that serves the community by presenting traditional and contemporary performing arts to Silicon Valley. We offer professional theatre productions, arts education programs, artists in residence, art festivals, special events, and arts enrichment programs for all ages.”

Artists in Residence


Tabia, based in San Jose, is in its twentieth season of performances in the Bay Area. The name Tabia, is a Swahili word for “talented”, and represents the creativity, devotion and diversity of the Ensemble’s pool of artists. Find out more.


Teatro Familia Aztlan’s artistic vision is committed to developing and performing new productions based on the artistic history of ancient and contemporary Chicano/Mexicano and Latino culture. Find out more.


Maiko’s powerful performances uniquely fuse African, Latin and Brazilian drums and percussion instrumentstd spoken word to celebrate and honor the triumphs and achievements of women of diverse cultures. Find out more.


SJMAG’s Arts Education Program offers enrichment classes in school, after-school and summertime to children of all ages with hands on experience in Performing Arts. We offer dance, theater and music classes that are in line with the California Visual and Performing Arts Standards. Find out more.

Before It Hits Home Vendor Information

Before It Hits Home - Feb 27, 28 & March 1, 2015 at Mexican Heritage Plaza 1700 Alum Rock Ave., San Jose, CA 95116
  • Location:

    All vendors to complete set-up one hour prior to performances.
  • Criteria:

    A table and two chairs will be provided. SJMAG will not be held responsible for any lost, stolen or damaged items.

    Pack-up and exit needs to be completed by 11:30pm on Feb 27th and 28th, and 6:30pm on March 1st. In the event that SJMAG is charged for additional time, the vendor will be charged the added expense.
  • Forms of payment accepted:

    Check, Money Order, Cash or Credit Card via PayPal. The vendor fee is non-refundable and must be paid in full with your application. We reserve the right to refuse any vendor.
  • $0.00
  • You can pay the vendor fee now and complete your application via PayPal. Payments by check, money order, or cash must be received in order to complete the application and to be considered for participation.
  • Participation Agreement

    By signing this online application, the applicant (“Vendor”) agrees to the terms and conditions described in Criteria (“Agreement”). This Agreement shall become a binding contract by and between the San Jose Multicultural Artists Guild (“SJMAG”) and the applicant for a booth space and/or participation at the Day of the Dead Festival / Día de los Muertos (“Festival”), which is scheduled to take place as described above.
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